Center for the Future of Teaching and Learning, a well-respected authority in the educational industry, has been a long-time client of Capitola Design. Together, we created numerous items, including: annual reports (a signature item for CFTL), newsletter/ report updates, PowerPoint templates, brochures, branding and re-branding, and we served as their webmaster, created email and digital communications, and much more.
Some details of specific projects pictured below:
CFTL came to Capitola Design in 2008 in need of a new identity. They were concerned that changing too dramatically would eliminate brand recognition. Together, we decided the best way to proceed was to do a “soft” re-branding campaign. We started with their company brochure & business cards. Each new piece we create for them encompasses the new brand identity, but still works as a transition piece that bridges the gap between their former collateral and their new collateral.
CFTL’s 2009 annual report was divergent from the previous 10 years of reports. They asked us to come up with a different look and size for this report, yet wanted the report to feel like it belonged to their larger brand identity.
Capitola Design created a new, vibrant color scheme, 12 page summary report with pocket in a unique size and double gate format, inserts, full report cover, Power Point template & email announcement. We also created approximately 20 custom graphs for this project using the new color scheme.
Summary Report: 4 color with pocket, business card slots, 4 color/2 sided inserts
Full Report Cover: 4 color
CFTL asked Capitola Design to create a 40 page report “Ready to Succeed” highlighting the special education needs of children in foster care. We have received nothing but compliments on the final outcome.